Digitalk #1 : The Ultimate tools to Boost my Social Media Campaign

When conducting a social media campaign, a toolbox is vital to get the best out of your efforts. Fares Echeikh, a social media manager, unveils the toolkit he makes use of to successfully conduct his...

How Do Pasta brands Stand out On Social media in Egypt?

The overall food sector in Egypt is resonating across social media. The rise of trends like lifestyle, DIY, and recipes, has made it easy for the sector to enjoy a spacious room on Facebook. “Everybody loves...

Optimizing or not optimizing? That’s the question!

Do we overstate optimization if we say that it is the key for marketers to invest their budget in the profitable spots! Let’s talk logic, ladies, and gents! Your marketing efforts will keep paying off and your...

Make it or Break it! Blogging key indicators you need to keep track of!

If I have to pick one quality that you should have as a blog manager, it must be perseverance. Simply, because it would take a while before you find out how your blogging efforts are paying off. Meanwhile...

Confectionary brands in Jordan standing out on Facebook!

For some it’s comfort food for others it’s a guilty pleasure. Either way snacks brands are continually scrambling on Facebook to glean visibility on the newsfeed of their audience. Nothing is more eloquent...