The Ultimate KPI! Does it Exist?

I only have 5 seconds to catch your attention. I will try to be as clear as possible! This is a marketing case study that can be likened to an audit of a Facebook page: An internal assessment and a competitive...

The Rap Game on Social Media: MGK Won the battle!

In a (should I say smart?) move, the godly figure of today’s rap, gathered nowadays rappers and clashed them all in a diss song. Eminem engaged himself in a rap game, (like did he know what he was getting...

The Secret to Energize your Social Media Community!

Probably marketers’ worst nightmare: when efforts don’t pay off! How to fix this? Which content generates more engagement? We’ve rounded up simple to-dos that will help you see the change within a short time...

The ultimate editorial tips to make effective social media posts!

Offer service! A large majority of internet users go on google to get answers, and that’s where/when you should pop up! Your blog posts shouldn’t be always promotional (or at least not always seem so). You may...

Facebook video ad creation for mobile released!

Following last week’s release of the “create to convert framework”, the Facebook creative shop unveiled its video creation tool which would make space for marketers to be more creative especially after...